For wholesalers & distributors
Open trade accounts and take reorders without tying up inside sales.
Retailers, contractors and resellers want to know minimums, terms, availability and how to open an account. Samantha answers clearly, qualifies new buyers, takes reorders and frees your inside team for the accounts that need them.
Open new trade accounts and take reorders without tying up your inside sales team.
The challenge in wholesaling
Inside sales spends too much time on routine orders.
Distributors juggle new account applications, reorders, availability questions and pricing requests, usually with the same small team.
Account applications sit
New buyers wait for someone to review their application.
Reorders by phone
Repeat customers call to place standard orders that take minutes but interrupt bigger work.
Availability questions
Buyers want to know what’s in stock and when it ships.
Minimums and terms confusion
New buyers need the same explanations again and again.
Your front door
Samantha handles routine buying so your reps can grow accounts.
She learns your catalog, minimums, terms and account requirements. Buyers get fast answers and reps get time back.
- Explains minimums, terms and account requirements
- Qualifies new trade buyers and starts applications
- Takes reorders and sends invoices
- Routes large and custom orders to your reps
Use cases
Where Samantha helps in wholesaling
The conversations that matter most to your revenue, handled with the knowledge and care of your best person.
- 01
New trade accounts
Samantha qualifies buyers and guides them through opening an account.
- 02
Reorders
Repeat customers place standard orders quickly.
- 03
Product availability
Buyers get answers about stock and lead times you provide.
- 04
Bulk and volume pricing
Volume inquiries are qualified and routed for pricing.
- 05
Sales rep and broker tracking
Leads from reps and brokers are attributed to them.
A day in the life
A day at a regional distributor
A trade show last week brought in a wave of new buyers.
7:00 a.m.
A new retailer applies
Samantha explains minimums and terms and starts the account application.
9:45 a.m.
A reorder
A contractor reorders his usual products and gets an invoice.
1:30 p.m.
A volume inquiry
A chain asks about large-volume pricing. Samantha qualifies and routes it to your rep.
4:10 p.m.
Stock question
A buyer asks when a product will be back. Samantha shares the expected date.
Week end
Trade-show leads tracked
Every new account is tracked to the show that brought it in.
Outcomes
What changes when every inquiry gets an expert
Faster account openings
New buyers get started quickly.
Easy reorders
Repeat customers order without waiting.
Reps grow key accounts
Inside sales focuses on bigger opportunities.
Measurable trade shows
See which events produce accounts.
Every channel
Wherever your customers reach out, she’s there.
One expert, one memory of the conversation, on whichever channel suits the customer best.
Voice
Callers reach a warm, natural voice that knows your offer inside out and answers on the first ring, day or night.
Chat
Visitors on your site get real answers in the moment they’re deciding, with a clear next step.
Text
Quick follow-ups, confirmations and answers land where people already are: their messages.
Email
Detailed questions get thorough, well-organised replies, along with checkout links and invoices when it’s time to buy.
Video handoffs
Paying customers meet the right team on a video call with Samantha there to introduce them, so nobody repeats their story.
Trust
You stay in control of every conversation.
Samantha represents your business, so you set the boundaries. These are the commitments behind every conversation she has.
You decide what she knows
Samantha works from the website, documents and guidance you give her. Change them whenever you like.
People step in when it matters
Questions outside her lane, sensitive moments and custom deals are handed to your team with the context already captured.
Every conversation is visible
Review what was said, what happened next and where each lead came from, so you can refine her guidance with confidence.
Built with privacy and security in mind
SME AI is designed with care for the information your customers share. We encourage you to review it against your own requirements.
Honest by design
She’s guided to recommend your offer only where it fits, and to say so plainly when it doesn’t.
FAQ
Wholesaling questions, answered.
Can Samantha open trade accounts?
She qualifies buyers and guides them through your application steps.
Can she take orders?
Yes. She takes reorders and sends invoices or payment links.
Will she share our pricing?
She shares pricing you approve and routes custom pricing to your team.
Can she check stock?
She shares availability information you provide.
Does she credit sales reps?
Yes. Leads from reps and brokers are attributed to them.